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Productivity Insights from Bose Corporation:  Product Platforms and External Resources

Overview

Dick Tyler is Product Planning Manager in the Home Entertainment Division of Bose Corporation, the company’s largest division with the most dynamic development needs.  Dick is responsible for the division’s three-year product planning, new product development, and product launch processes. In addition, his area provides all of the resource planning expertise to support R&D.  Dick bases his approach to improving R&D productivity on the premise that after reaching a certain level of maturity in workforce skills and tools, additional efficiency can be gained through higher-level strategic planning.  Bose’s Home Entertainment Division has become more efficient by strategically planning product platforms, using external resources to leverage internal resources, and reducing waste in its R&D efforts.
(6 pages)

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