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Using Co-Development to Manage New Product Portfolio Resource Availability

Overview

Curt Raschke, PhD, Texas Instruments
In this presentation from the Management Roundtable’s CoDev 2003 conference, Curt discusses co-development alliances as a means of gaining the critical resources needed to anticipate and exploit product portfolio discontinuities.  He argues that up-front investment of critical resources is key to ensuring alliance success and emphasizes the need to align co-development partners at the business, portfolio, project and technical levels.
(15 pages)

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