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Shure Uses Design Alliances to Enable Fast Product Development

In this report, Laura lan, Program Director for Personal Audio at Shure, Inc. shares her insights into how and why the audio electronics company uses external design partners to speed new products to market. She describes how the firm selects partners and how these partnerships have influenced Shure’s internal processes. Wayne Mackey, a principal at Product Development Consulting, Inc., also presents an overview of design partnerships as a means of decreasing cycle time. Mackey discusses, in particular, how these alliances impact systems engineering, purchasing functions and program management. Click here to download the complete report (6 pages).


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