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Want, Find, Get and Manage for Success: An Open Innovation Overview

Interview with Gene Slowinski, PhD Gene Slowinski, an expert on alliances and co-author of the recent book The Strongest Link, believes that the emergence of Open Innovation is due to the fact that it has become virtually impossible for a single company to develop complete solutions in-house. In this article, he presents a proven model for Open Innovation based on four stages: Want, Find, Get and Manage. Slowinski cites best practice in each phase of this model. He also discusses key challenges to Open Innovation such as IP management, the changing role of the Legal function and the integration of external resources into the phase-gate process. Slowinski’s conclusion: “Every link in the value-added chain must be open for external innovation.” Download the complete report (5 pages) here.


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