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R&D Metrics: Quantifying Portfolio Decisions, Projects and Profits

Date: March 26 - 27, 2013

Location: Chicago, IL


A two-day executive workshop on how to manage R&D portfolio investments, set predictive goals and metrics and successfully identify and execute innovation.


Wayne MackeyWayne Mackey
Principal
Product Development Consulting, Inc.

 

Internationally recognized expert in metrics and co-author of best-selling book, Value Innovation Portfolio Management: Achieving Double-Digit Growth Through Customer Value, and co-author of the PDMA Toolbook for Product Development III.


It’s been said that “R&D portfolio investments commit the strategy, while project execution pays the bills”. Yet, not far behind the scenes in both is the information that decision makers and implementers need to be successful. Almost every company uses R&D metrics, but few are satisfied that they are measuring the right things. Executive teams struggle to estimate the return on investment for technologies far too early in their maturity. Project teams struggle with too many metrics imposed on them that are too far removed from the real issues that they face. This session provides an easy to implement method of identifying, prioritizing & managing the “critical few” real world R&D metrics that you can use to first identify, and then execute successful innovation.

Specific, actionable takeaways from this session include:

  • A simple “three horizon” model of quantitative portfolio investment information sources
  • An objective criteria for committing R&D resources based on customer value, strategy alignment and investment intensity
  • A method and checklist to use in setting goals and their associated predictive metrics
  • A low-overhead governance model for predictive and results metrics reviews

Learn:

  • Proper treatment of long-term vs. mid-term vs. short- term portfolio investments; learn how to transition between quantitative customer "pull" data in the long term and quantitative financial data in the short-term
  • How best in class companies measure and monitor their portfolios and R&D investments
  • How to set predictive goals and metrics - identify the "critical few" indicators that occur both early and often relative to your goals, and address early warning signals before they yield major obstacles

 

 

 

Mr. Mackey has been a Principal with Product Development Consulting, Inc. since 1997. Prior to joining PDC, he worked in industry for 20 years in high tech, aerospace and automotive fields. He is a natural change agent and leader, having counseled Fortune 500 companies, major universities (Stanford, MIT, Carnegie-Mellon) and government agencies in product development, supply chain management, and rapidly implementing enterprise-wide change. Mr. Mackey also has worked as a senior scientist, program manager, engineering manager and systems engineering manager.

Wayne Mackey's expertise is grounded in over twenty years of hands-on leadership of large engineering, manufacturing, and procurement organizations. His management consulting is focused on product / service development, and he is especially effective in collaborative design, metrics, portfolio management and business strategy implementation. He is co-author of the best selling book Value Innovation Portfolio Management: Achieving Double-Digit Growth Through Customer Value, and co-author of the PDMA Toolbook for Product Development III.

Mr. Mackey is an internationally acknowledged expert in metrics and has been a keynote speaker on achieving rapid organizational change, partnering and applying the voice of the customer to product development. He earned a Bachelor of Science in electrical engineering and economics from Carnegie-Mellon University in Pittsburgh, Pennsylvania and a Master of Science in engineering, from Loyola Marymount University in Los Angeles, California

By participating in this workshop, you will learn to:

  • Identify the best portfolio of investments for your R&D organization
  • Define everyday project goals and the associated measures of success for each based on portfolio investment goals
  • Contrast results metrics versus predictive metrics – learn how they work together to deliver success
  • Rapidly reduce the "massively many" metrics down to the "critical few"
  • Objectively evaluate responsibility and authority to distinguish the right organization level for each metric
  • Develop near term targets for each metric based on market needs and organizational capabilities
  • Propel R&D performance levels with an aligned, predictive and well governed metrics system
  • Align, define and monitor metrics that really matter to overall company performance

 

Day 1 - March 26, 2013

8:00am – 8:30am Workshop Registration and Continental Breakfast

8:30am – 9:30am I. Portfolio Management and Predictive Metrics Fundamentals

Clarify definitions, the customer’s role, and predictive vs. results

9:30am – 10:30am II. Industry Best Practices in Portfolio Management and Predictive Metrics

Case studies and benchmarks

10:30am- 11:00am Networking Break/Refreshments

11:00am – 12:00pm III. Identifying your R&D Portfolio and Project Issues

Participants pool insights to identify & prioritize issues

12:00pm – 1:00pm Lunch

1:00pm – 3:00pm IV. Aligning R&D Goals across the Portfolio & Project Spectrum

Participants build R&D portfolios addressing their identified issues

3:00pm – 3:30pm Networking Break/Refreshments

3:30pm – 5:00pm V. Research vs. Development Distinctions in Metrics

The critical role of “three horizons”

Day 2 - March 27, 2013

8:00am – 8:30am Continental Breakfast

8:30am – 10:00am VI. “Best of the Best” R&D Portfolio Management and Metrics Dashboards

Review of how leading companies’ measure & manage R&D

10:00am – 10:30am Networking Break

10:30am – 12:00pm VII. Ownership - Putting “Predictive” into Goals and Predictive Metrics

Participants generate “causal actions” to meet their goals

12:00pm – 1:00pm Lunch

1:00pm - 2:30pm VIII. Simplicity - The “Critical Few”, Target Setting and Governance

Participants generate prioritized near, mid and long-term targets

2:30pm – 2:45pm Networking Break

2:45pm – 3:45pm IX. Deployment and Action Planning

A practical guide to starting R&D portfolio & project metrics

3:45pm – 4:00pm X. Wrap up, Q&A

This seminar is specifically designed for executives, managers and key stakeholders leading R&D activities who need early and accurate information on the effectiveness and efficiency of their organization’s efforts. It will be especially valuable to VPs, Directors and Managers of: Product Development, R&D, Technology Development, Process Improvement, Advanced Concept Development, Innovation, New Business Development, and Strategy. To jumpstart implementation and facilitate organizational alignment, it is suggested that at least two members of your organization attend together; ideally at both the senior and project management level

"Wayne's basis for metrics have changed how our leadership team attacks and advances on the most important elements of our business. Its not about the process but the leadership thought process."

Brian Majeska
VP Technical
SemMaterials

"Wayne Mackey's approach to R&D metrics is clearly anchored by his years of practical experience in industry. He provided straightforward guidance that enabled us to rapidly identify metrics associated with activities critical to achieving departmental and organizational objectives. His support through implementation was vital to integrating the process as part of our R&D culture."


Paul J. Vasta, Ph.D.
VP, Research & Development
Orthofix Inc.

 

 

Registration Information

Dates/Schedule:The workshop will be held March 26-27. Registration and continental breakfast begins at 8:00am on Tuesday, March 26th; the workshop commences 8:30am and concludes 4:00pm on Wednesday, March 27th.

Workshop Fee: $1995/person. Fee includes program materials, luncheons, continental breakfast, refreshment breaks, and networking reception. 

Venue: The workshop will be held at the Summit Executive Centre, 205 N. Michigan Ave, 10th Floor, Chicago, IL, a world-class facility designed for corporate learning – features include ergonomic leather armchairs, state-of-the-art audiovisual technology and exceptional service.

Accommodations: If a sleeping room is needed, we recommend the Comfort Suites, 320 Michigan Avenue, Chicago, IL www.comfortsuiteschicago.com -- a boutique hotel located directly across the street from Summit Executive Centre. The hotel offers all suites, complimentary WI-FI, complimentary full-American breakfast and business/fitness centers. Discounted room rate: $135.00 (plus tax, 16.4%). Limited block available – reserve early. Please make reservations directly with Patrick Kennedy 312-204-6902 or dos@comfortsuiteschicago.com and mention code LSUMG. For other hotel suggestions please call Management Roundtable at 800.338.2223.

No-Risk Guarantee: Your satisfaction is 100% guaranteed – money back or credit. If you are not satisfied with the quality of this program, let us know in writing and we will refund your entire registration fee.

Workshop brochure

Download workshop brochure

How to register

Register for this event:

Or register by phone:

Call 1-800-338-2223 or 781-891-8080 (9:00am - 5:30pm EDT)

In company training

This session can be brought directly to your site. Benefits include:

  • Lower cost per participant
  • Time savings
  • No travel required
  • Content tailored to your specific needs
  • Implementation is jump-started through team participation and instructor's hands-on guidance

Contact 781-891-8080 for more information and price quote.