The world of product development and innovation is undergoing a profound change. A traditional approach is no longer adequate to compete in a fast-shifting global economy — savvy organizations are redefining their entire strategy to thrive in the instantaneous digital landscape. Big Data, the Cloud, Mobile, and Social Media are revolutionizing what products are, how they are defined, and how organizations compete. On April 2-3, 2013, industry leaders at the forefront of this revolution will gather at Management Roundtable’s groundbreaking conference “The Next Product Development Revolution” at the MIT Faculty Club in Cambridge, MA, to cut through the hype and discuss what is really happening and what is necessary to stay ahead.

Speakers include renowned social network expert Sinan Aral of MIT and NYU; Joe Pine, acclaimed author (Infinite Possibility); Tom Redman, the 'data doc'; Jim Stikeleather, CIO, Dell and industry leaders from Phillips Research, GE, Google, Saucony, MIT Digital Business Center, and others who will share how they create exceptional products and experiences in today's digital world.  For more details, please visit the conference microsite at http://www.digi-innovation.com/

Register today. Call 1.800.338.2223 or 781.891.8080 or go online

Distinguished Faculty

Sinan Aral, Assistant Professor and Microsoft Faculty Fellow, NYU Stern School of Business; Affiliated Faculty, MIT Sinan Aral is an Assistant Professor and Microsoft Faculty Fellow at the NYU Stern School of Business and Affiliated Faculty at MIT. His research focuses on social contagion, product virality and measuring and managing how information diffusion in massive social networks such as Twitter and Facebook affects information worker productivity, consumer demand and viral marketing. This research has won numerous awards including the Microsoft Faculty Fellowship (2010), the PopTech Science and Public Leaders Fellowship (2010), and more. He has worked closely with Facebook, Yahoo, Microsoft, IBM, Cisco, Intel, the New York Times, Oracle, SAP and many other leading Fortune 500 firms on realizing business value from social media and information technology investments.

Matt Belge, President, Vision and Logic Matt Belge is a recognized leader in the field of user experience design (UX) a field that pioneered many of the methods now used in Design Thinking. Matt has helped clients design and implement innovative, customer driven products since 1993. Matt has spoken at international conferences, lectured at leading universities (including Boston University and Harvard), designed award winning products, and published articles in leading scientific journals on human computer interaction.

B. Joseph Pine II, author, cofounder Strategic Horizons LLP B. JOSEPH PINE II is an internationally acclaimed author, speaker, and management advisor to Fortune 500 companies and entrepreneurial start-ups alike. His best-selling and award-winning books include The Experience Economy: Work Is Theatre & Every Business a Stage; Authenticity: What Consumers Really Want, and Mass Customization: The New Frontier in Business Competition. His latest book, with Kim C. Korn as coauthor, is Infinite Possibility: Creating Customer Value on the Digital Frontier, on how to use digital technology to stage experiences that fuse the real and the virtual.

Thomas C. Redman, Ph.D., President of Navesink Consulting Group, author of Data Driven: Profiting from Your Most Important Business Asset Dr. Thomas C. Redman, “the Data Doc,” is President of Navesink Consulting Group, based on the Jersey Shore. He has helped hundreds of organizations and thousands of people understand the importance of data, start their data programs, and make order-of-magnitude improvements. In doing so, they lower costs, increase revenues, improve customer satisfaction, and more make more confident decisions. His fourth book, Data Driven: Profiting from Your Most Important Business Asset (Harvard Business Press) is a Library Journal Best Business Book of 2008. Prior to forming Navesink, in 1996, Tom started and led the Data Quality Lab at Bell Labs. There, he and his team were first to extend quality principles to data and information. Tom is an internationally known lecturer and the author of dozens of papers. He holds two patents. Rachel Schutt,  Senior Research Scientist, Johnson Research Labs Dr. Rachel Schutt is a Senior Research Scientist at Johnson Research Labs, and most recently was lead analyst on the Google+ Data Science Team at Google Research in the New York office. She is also an Adjunct Assistant Professor in Columbia’s Statistics Department and is co-authoring a book (with Cathy O’Neil) called “Doing Data Science” to be published by O’Reilly in Spring 2013. Rachel is a founding member of the Education Committee for the Institute for Data Sciences and Engineering at Columbia. At Google her interests included predictive modeling, exploratory data analysis, machine learning algorithms, and social networks. She worked on analyzing data, finding and visualizing patterns, and prototyping algorithms that would then get built back into Google products. She holds several pending patents.

Jim Stikeleather, CIO, Dell, author of Business Innovation in the Cloud Jim Stikeleather is Chief Innovation Officer for Dell Services where he leads a team ofinformation technology and business experts who identify, evaluate and assess the future potential of new technologies, business models and processes to address evolving business, economic and social trends for the company and customers. For more than 30 years, Jim Stikeleather has designed, developed and implemented award-winning information and communications technologies that help businesses and institutions succeed. He has spoken and consulted internationally on digital infrastructures, evaluation of emerging technologies, and provided strategic guidance on their application to achieve business outcomes. He participates in international technology standards bodies, has multiple book and industry-article contributions to his credit and advises a number of technology incubators. Additionally, Jim holds two patents. Jim came to Dell via Perot Systems. Perot acquired a company he started, the Technical Resource Connection (TRC), in 1996.

Anil Varma, Industrial Systems Management Leader, Software Center of Excellence, General Electric Anil Varma holds the role of the Industrial Systems Management leader for GE’s Software Center of Excellence in San Ramon, CA. In this role, he is responsible for shaping and executing on the Center’s strategy to use software and analytics capabilities to enhance the service offerings for GE’s industrial businesses, including Aviation, Transportation, Oil and Gas, Power and Water, Digital Energy and Intelligent Platforms. Prior to his current role, Anil led the Machine Learning Lab within the Software Science & Analytics at GE Research from 2005-2011. He has been awarded 17 U.S. Patents and has authored over 25 publications. He has been a recipient of the Dushman Award, GE Research’s highest team honor twice.

Dale C. Wiggins, Vice President General Manager, Philips Research North America Dale Wiggins is Vice President and General Manager of Philips Research North America and innovation area manager for clinical decision support within Global Philips Research. He leads the laboratory contributing to the global research programs in the fields of healthcare and lighting. Previously, Dale was Vice President of Technology for the Philips Healthcare Patient Care and Clinical Informatics business group. He focused on driving strategic technology plans across the businesses and oversaw activities related to several principal healthcare industry themes including systems integration within the hospital enterprise architecture, clinical decision support, interoperability standards, and outcomes improvement studies and other clinical research. Dale joined Philips in 2001 from Hewlett-Packard/Agilent Technologies where he held various management, architecture, and engineering positions in research and development. Dale holds BS and MS degrees in Computer and Systems Engineering.

Conference Chairman:  Gerry Katz, Executive Vice President, Applied Marketing Science Gerry Katz is a recognized authority in the areas of new product development, design of new services, process innovation, and market research, with more than 40 years of consulting experience. At AMS, he has led more than 300 major client engagements employing the Voice of the Customer (VOC), Quality Function Deployment (QFD), and a large number of other marketing science applications. His client engagements have covered a wide variety of industries, with particular emphasis on healthcare, medical technology, and commercial / industrial products. He is the author of several award-winning papers, and received the William O’Dell Prize from the American Marketing Association in 1988. His articles have appeared in The Journal of Product Innovation Management,The Journal of Marketing Research, and Interfaces.

By participating you will learn:

* How Big Data and Social Networks can lead you to untapped market needs and opportunities.
* How to use Design Thinking to create exceptional customer experiences.
* How and why GE’s $1B Industrial Internet initiative is ‘the next digital disruption.’
* How Philips -- known for its breakthrough innovations -- finds the next big idea, ensures customers will benefit from the idea, and gets the final solution into the customer’s hands.
* How Google analyzes big data and customer insights; how decisions are made about what to build into new products.
* How ‘informationalization’ can differentiate and make products more valuable. How to craft and implement a strategy for your organization.
* How to measure and increase the impact of social influence on innovation and product adoption. Go beyond viral marketing -- make products themselves viral.
* Why experiences have supplanted goods and services as the primary driver of economic value. How to apply the Experience Design Canvas to create value for your customers.
* How to unify Product Development, Information Technology and Marketing to ensure success in the increasingly digital, social and mobile future.

TAKEAWAYS & DELIVERABLES

1. Candid Q&A with industry leaders — discuss experiences and challenges
2. Peer network – stay connected even after the conference has concluded
3. Uncover new opportunities and resources
4. Receive advice from experts regarding your specific situation
5. Build your competitive strategy – attend as a team
6. Full set of reference materials including complimentary copy of Joe Pine’s latest book, Infinite Possibility: Creating Customer Value on the Digital Frontier
7. Competitive insights and benchmarking opportunities
8. Visionary thinking for the road ahead

Dates:  The conference will be held April 2-3, 2013. Registration /continental breakfast begins at 7:30 am on April 2; Conference begins at 8:15 am on April 2nd and concludes at 4:00 pm on April 3rd.

Location & Hotel Accommodations: The conference will be held at the MIT Faculty Club, 50 Memorial Drive, Building E52, 6th Floor, Cambridge, MA. We have a limited block of sleeping rooms nearby at the Boston Marriott Cambridge, Two Cambridge Center, 50 Broadway, Cambridge, MA. Reserve your room online to receive a discounted rate of $219 per night. Reserve as soon as possible and no later than March 11. Please note that on the nights before or after April 1-3, the group rate may not be available. To reserve rooms for those nights, please call Marriott Central Reservations at 1-888-236-2427 and mention Management Roundtable.

Fee: $1995/person.  Fee includes program materials, luncheons, continental breakfasts, networking reception and refreshment breaks.

Team Discounts: Groups of 3 or more may deduct $100 per person.

Cancellations/Substitutions: You may send a substitute attendee in your place at any time with no penalty (please inform us in advance). Cancellations made within 5 business days of the event are subject to a $500 administration fee or the full fee can be credited toward a future Management Roundtable event. No-shows are liable for the full fee.

No-Risk Guarantee: Your satisfaction is 100% guaranteed. If you’re not satisfied with the quality of this program, let us know in writing and we will refund your entire registration fee.

Attire: Business casual