| CoDev
Faculty  Benjamin Gomes-Casseres
Ben Gomes-Casseres is an authority on alliance
strategy and management, with a focus on technology companies. He has researched this
topic for 20 years, taught them to MBAs and executives, and consulted with major companies
in the United States and abroad.
New Article featuring
Ben Gomes-Casseres:
"Managing Co-Development Alliances:
Strategic Alliance or Alliance Strategy?"
from Product Development Best Practices Report
A professor at Brandeis University (Waltham, Mass.), he
directs the MBA Program at the Graduate School of International Economics and Finance, and
teaches courses in alliance management, competitive strategy, and technology strategy.
Previously, he was a professor at the Harvard Business School (1985-1995), where he still
teaches in executive programs.
 Ben’s new book Mastering
Alliance Strategy: A Comprehensive Guide to Design, Management, and Organization, with
James Bamford and Michael Robinson, presents state-of-the-art ideas and tools for alliance
strategy (www.masteringalliancestrategy.com). His earlier book The Alliance Revolution: The New Shape of Business Rivalry
(Harvard University Press, 1996) was the first in-depth study of today’s high-tech
alliances and pioneered the concept of alliance "constellations." Recent
articles based on Ben’s work are "Strategy Must Lie at the Heart of
Alliances" (Financial Times, October 2000), "Alliances and Risk" (Financial
Times, May 2000), "Competing in Constellations: The Case of Fuji Xerox" (Strategy
& Business, First Quarter 1997), and "Group Versus Group: How Alliance
Networks Compete" (Harvard Business Review, July-August, 1994).
Ben holds the Bachelor of Arts degree from Brandeis (1976; summa cum laude; Phi
Beta Kappa), the Master in Public Affairs degree from Princeton University (1978), and the
Doctor of Business Administration degree from Harvard University (1985). Before joining
academia, he was an economist at the World Bank (1978-1981). A Dutch national born and
raised in Curaçao (Netherlands Antilles), he speaks four languages.
For Ben’s expertise and writings, visit www.alliancestrategy.com. This site offers also on-line presentations, web seminars,
and other resources for alliance management.
Special New Audiokit Learning Package :
Dealing with the
"Incompleteness" of Co-Development Agreements - Everything You Wished You
Decided Up-front, But Didn't
<More Info>
Includes: (1) copy of the book "Mastering Alliance
Strategies", (1) 90-minute audiocassette, complete audio transcript, accompanying
PowerPoint presentation and email access to Dr. Gomes-Cassseres |
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Click here to download