Alternate Hotel
Accommodations
...if you can't find
a room at the Hyatt Regency...
An interactive, hands-on workshop
focusing on how to achieve and sustain high performance product
management
-
Phase
out (or revitalize) old products, bring in new
-
Determine the true cost (including opportunity cost) of carrying
extra products in your catalog
-
Create a smooth migration path for key customers
-
Keep
pace with changes in the marketplace and technology
-
Map
out plans and future changes in product families
-
Decide who "owns" product management inside your company - make
sure opportunities don't slip through the cracks
Come away with an action plan for
product management, your own "starter"
roadmap, and a framework for rationalizing
products in your company
Who Should Attend
Designed for the
experienced NPD practitioner, this workshop is highly recommended
for VPs, Directors and Managers of
-
Product
Management
-
Product Development
-
R&D
-
Marketing
-
Process Improvement.
In addition, the
session will also be beneficial for VPs, Directors and Managers
of Supply Chain, Logistics, Operations and all others that are
affected by product rationalization decisions.
Note:
Because the role of product management is often shared among
functions (and/or not clearly defined), this session is beneficial
for managers from different disciplines to attend together. Special
attention will be focused on establishing common ground and bridging
organizational gaps. |
