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The Critical Path / eMail Newsletter
Provocative Musings for the Irreverent Product Developer

Issue 6.4 / May 31, 2004


Contents:

  • It's Schrodinger's "CAT"for a Reason <read>
  • HyperLinks: Measuring Business At-Bats <read>
  • Top Ten Business Challenges in Middle Earth <read>
  • MRT NewsBriefs <read>
  • Calendar of Events <read>

It's Schrodinger's "CAT" for a Reason

What would you say if I told you that millions of dollars are being spent on a machine that lets you speak with God? Any rational person would probably think it’s crazy and skeptical that any legitimate capitalist would fund such a project. The funny thing is, people ARE starting to spend time and resources on developing quantum computers, whose operating theory is about as far fetched as a phone to God, except that it holds the legitimacy of the science of physics (albeit the most fuzzy branch). After all, great science often looks a lot like divine magic.

Quantum computing, while still many, many years away from being practical and on your desktop, promises exponential increase in algorithmic processing speed and power, but also has poignant characteristics that reflect on human and business communication. This article isn’t really about computer science or quantum mechanics, but to help illustrate its reflection in the real world, we’ll need to tolerate a short technical discourse. Please bear with the following brief moment of big words and smart talk.

In a nutshell, quantum computing works by processing complicated equations concurrently which traditional computers would process sequentially. This is a bit of necessary oversimplification, but try to envision a person who can simultaneously see the microscopic details on every face in a crowd at a baseball game and a person who can only examine each person individually. The first person represents quantum computing.

But what can we learn from quantum computing theory? Let’s focus for a moment on the two key principles of the technology: entanglement and superposition. These two concepts are what enable the processing power that this technology promises; it does this by a) creating a boundless system of communication (entanglement) and b) allowing instant processing of permutations (superposition).

Let’s tackle each concept individually.

“Entanglement” describes the bizarre interaction between particles whereby a change in state from one particle affects a change in state with its pair, regardless of their physical separation. The particles could be millions of light years away from one another, with no perceivable physical link between them, and yet, they are able to communicate these changes instantaneously. This is what is meant by “boundless communication.” I’m sure you can imagine what a computer could do with this ability, which Einstein called “spooky action at a distance.” Strangely, nobody knows how this works, but they’re sure it’s in there.

This idea of entanglement is an ideal state of communication that every business strives for and MRP systems can only dream about. Wireless Internet hotspots and mobile device improvements give us a small glimpse of the potential of entangled communication possibilities (and problems). Even today’s current level of automation and acceleration of the sharing of information between people and machines is what makes many IT offices the true limiting factor of a company’s robustness.

Whether or not we can achieve the “psychic network” of quantum entanglement is hard to imagine. In the Star Trek universe, the networked “hive mind” of the alien Borg race represents an entangled species, but not in an enviable way. On our own world, the Gemini mythos depicts an entangled spiritual connection between identical twins that is commonly accepted, like the Corsican Twins legend. Burning ears and feminine intuition could also be included here.

“Superposition” refers to a quantum element’s ability to simultaneously be all possible things at once, a concept that is really out there. This quality gives quantum computers its processing speed. If you think this sounds a lot like Zen Buddhism (the ‘oneness’ of everything), you can see how quantum mechanics seems about as far fetched as UFO conspiracies and new age therapies. Again, physicists know through experimentation that superposition happens, but they still don’t know how or why.

Superposition is actually quite common in business and people are asked to do it every day. For example, consider the fundamental tradeoff concept of time, quality and cost. Common sense dictates that you will only be able to improve two of those factors at a time, and at the expense of the third. You can do a project faster and with higher quality, but it will typically be more expensive. Or, you can do it much faster and cheaper, but the end result will have less reliability. However, far too often, you are required to optimize all three variables simultaneously -- you are in a state of project “superposition,” the problem is that while it happens conceptually, you are still physically limited in making it happen. I’m sure there are countless additional management examples you can come up with on your own.

In terms of decision making, sure, it would be very useful to have the ability to consider all scenarios at once, but you’d have to be careful that such power doesn’t cause more indecision than decisiveness.

Quantum computing is like a self contradictory science. In a discipline based on rigorous proofs and mind bending mathematical theory, it still requires a suspension of belief and an article of faith to even begin to comprehend. Psychic photons and infinite-personality qubits can be proven, but can’t be explained. Founding father physicist, Schrodinger, was a wise theoretician indeed, knowing that the mysterious cat was the best pet choice to be described in his classic example of Heisenberg’s uncertainty principle, as dead, alive and everything in between all at the same time, thus a worthy mascot for this science. Schrodinger’s dog, cockatiel or goldfish…just wouldn’t cut it. But while quantum computer practicality evades us for now, it has quite a bit to teach us, even if we never come close to knowing why.


Organizational management consultant and author, Meg Wheatley, owns the intellectual patents on quantum concepts in corporate cultures. Her book, Leadership and the New Science (1992, Berrett-Koehler), burst onto the scene when “chaos theory” was the big business buzz in the 1990s, perhaps the first work to link quantum physics to human organization and behavior. Her spin is different from that in this article, but basically, she finds that companies would do better trying to harvest from the natural random order of things rather than mandating rigid and unnatural discipline. Pick up her book for a more thorough explanation.


 Related HyperLinks:

Any reaction to this article? Send your feedback to gregg@roundtable.com

Reader Feedback:

The quantum computing article was quite interesting, but I wanted to point out a mistake.

The fundamental tradeoff concept is NOT of time, quality and cost. It is of time, SCOPE, and cost. Scope includes both features and quality. Improving quality does NOT automatically imply extra cost. In fact, it can REDUCE costs. Our company, for example, believes that our total costs are reduced by creating high quality software. This is because each bug in our code typically costs us a lot more in technical support costs than the cost of fixing the bug. Furthermore, fixing bugs is more expensive than using processes that reduce the likelihood of introducing bugs.

David Hawla
Abaqus


In my mind you do damage to the credibility of your newsletter by citing sources such as:

Rebel Science Article – “More Nasty Little Truths About Physics”

These are the rantings of a lay person who knows nothing about science and isn't afraid to prove it.

Meg Wheatley's ability to find correlations between chaos and quantum theory and business practice is nothing unusual. Both areas of endeavor are so complex that almost anyone will find correlations between little bits here and there. Then, if the remaining complexities of the field are ignored, one can make it seem as if the correlations are important. They are not.

For a newsletter called the critical path, a little more critique in the editorials would be appreciated.

Scott Koeger
Telaric Ideas


HyperLinks: Measuring Business At-Bats

Link: http://www.eweek.com/article2/0,1759,1596711,00.asp 

Business automation through metrics is a highly desirable thing. Just about everyone wishes they could streamline decision making by running things “by the numbers.” Because of this, people have always envied managers of sports teams, who are able to make decisions based on granular performance statistics of individual players with greater confidence than business managers can do with their employees.

In the article linked to above, “Backstop Your Business,” from Ziff Davis’ eWeek publication, there is an examination of how baseball teams, the Red Sox in particular, are tying sports performance to economic business value, and how companies are using similar methods to find out things like how MBAs from Ivy League schools may not be worth their premium salaries.

Interesting Article Factoids:
Cost per win (based on payroll) from 1999-2004:

  • Oakland A’s: $388,000

  • New York Yankees: $1.23 million

 Thanks go to Robert Cooper for forwarding this article link.

Top Ten Business Challenges in Middle Earth
From the MRT satellite office in
the Shire

10. Ring of Power’s evil reputation really just hollow marketing hype

9.

Your board of directors wants to outsource all manufacturing to Sarumon in Isengard

8.

Mordor accused of starting war with humanity just to control Elven lubrication supply

7. Ringwraiths maybe not the best choice to lead customer interviews and focus groups
6. All Seeing Eye of Sauron dropped for violating “good behavior” clause in Visine spokesman contract
5. Overmining of mythril alloys forcing price inflation
4. Crystal ball utilities all decide to move to wireless phone pricing strategies
3. Popularity of anti-carb diets severely hurting sales of Lembas bread
2. Gondorian companies constantly beaten to market by the Munchkins from Oz, the Ferengi Trade Alliance and the Japanese
...and the number one business challenge in Middle Earth:
1. Dwarven law offices overwhelmed with Microsoft litigation over use of the term “wizard”

Top Ten List Archive

Product Development Metrics Handbook


MRT NewsBriefs

  • APQC Launches R&D Productivity Benchmarking Study

The American Productivity & Quality Center (APQC) is teaming up with Goldense Group Inc. and the Management Roundtable to produce a metrics-rich best practices study exploring the optimization of investments in R&D that yield products and services (those that can be priced and sold). With strict adherence to APQC’s award-winning methodology, this industry-driven collaborative effort will encompass integrated site visits, quantitative surveys, and qualitative reports to derive true best-practice examples. Participants in this study will see how leading organizations:

  • identify the areas where improved attention, knowledge, and education lead to higher R&D productivity;

  • use measurement to increase visibility and awareness, which in turn facilitates enhanced performance in R&D; and

  • determine effective change management activities that improve R&D productivity.

For more information, go to: http://www.apqc.org/proposal/r&d

  • 2004 GGI Metrics Survey

It’s time once again for Goldense Group, Inc.’s biennial research survey, the results of which are traditionally reported first at MRT’s annual metrics conference. This year’s survey will focus on the processes and relationships between the selection of innovative new products and the intellectual property that is produced. Participants will receive a free copy of the robust 40-50 page executive summary after results are fully analyzed. Deadline for returning the survey is July 1, 2004. Click here for details.


Calendar of Events

  • Audioconferences
  • Conferences
  • Workshops
  • Achieving Lean Product Development - 2-day intensive workshop with Don Reinertsen - July 14-15, 2004 - Chicago
     
  • Better, Faster, Innovation: Leading the Flexible Enterprise - 2-day Executive Session featuring Harvard Business School's Stephan Thomke and Alan MacCormack, NPD Expert Preston Smith and IDEO's Tom Kelley - August 11-12, 2004 - Boston, MA
     
  • new.gif (1144 bytes) Product Management: Rationalizing, Roadmapping and Rejuvenating the Portfolio - 2-day intensive workshop with Don Reinertsen - October 18-19, 2005

To inquire about exhibit and sponsorship opportunities at MRT events, please contact Beth Schrager at schrager@rcn.com or by phone at 978-263-9931.


Administrivia

The Critical Path is a free monthly e-mail newsletter written by:

Gregg Tong
Management Roundtable, Inc.
92 Crescent Street, Waltham, MA 02453 USA
Tel: (781) 891-8080 Fax: (781) 398-1889
Gregg@roundtable.com

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