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TCP Issue ArchivePrevious IssueNext IssueAbout TCP

Volume 4, Issue 9
October 11, 2002


Contents

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ONE Five Easy Pieces
TWO

On The Web: Failure

THREE Top Ten Things Dumb Guys Think Six Sigma Means
FOUR MRT NewsBriefs
FIVE Calendar of Events
Please send any feedback about this newsletter and its content to gregg@roundtable.com

article-one:
Five Easy Pieces

"The strongest human instinct is to impart information, the second strongest is to resist it."
— Kenneth Grahame (1859 - 1932) Scottish author

Sometimes I feel like the proverbial turkey in the rain - an animal so dumb he drowns during a shower because he can't look down and shut his mouth. This is how it is for all of us and the hurricane of data that blows in by email, buries you in paper, and swirls like a din in your head. If you have even read this far into this newsletter, I am either appreciative that you find TCP a valuable use of your time, or curious why you don't have something more important to do.

The following list is a humble attempt to point you in the direction of five information resources that aren't complete wastes of time (how's that for a ringing endorsement?). The chosen selections are diverse things that I've found to be reliable, informative, thought-provoking, entertaining and mostly outside the mainstream - things you may not have seen before. You may agree or you may disagree on their worth or relevance to your life and occupation, but remember, you get what you pay for.

1. Automotive Design & Production Magazine
http://www.autofieldguide.com/

Some years ago I was responsible for tracking industry trade publications and along the way became partial to certain rags whose editorial style was the opposite of dry and unengaging. Among my favorites was Machine Design (thanks to editors Ron Kohl and Lee Teschler), and the now defunct publications, CAE Magazine and Modern Machine Shop* (does anyone else remember the late columnist, "From the Pen of Ken" Gettleman?). However, I've always had a special fondness for Automotive Design and Production Magazine.

If you work in automotive then ADPM is hardly news to you. There are plenty of auto industry trades, so what makes this one special? Like everything on this list, the quality is driven up considerably by the editorial, which in the case of ADPM is led by editor-in-chief Gary Vasilash, who brings an entertainingly wry sense of humor to the magazine's perspective. The publication is a strong mix of provocative columns, technical information, manufacturing trends, and the requisite pictures of cool cars. As an added plus, the graphical look and layout of the magazine has always impressed me as an ideal of form+function in paper-based communication.

* Editor's Note: On September 25, 2003, I received an email from Melissa Skavlern informing me that Modern Machine Shop is, in fact, NOT defunct as I had reported in error. You can still find this fine publication at http://www.mmsonline.com .

2. upFront.eZine
http://www.upfrontezine.com

I stumbled upon this free e-mail newsletter by accident - it just showed up in my inbox one day. I almost did what most people probably do with TCP, I reached for the delete key, but then decided to read further as I noticed the subject line wasn't promising to make me rich, or enlarge anything, or make me rich by helping me enlarge other people's things while working from home. I read on and it was the right decision.

Upfront is written by veteran CAD journalist Ralph Grabowski, who recently passed the 300 issue mark for this weekly publication he claims is the equivalent of a 22-page magazine (suddenly I feel a little inadequate). I really like this newsletter, even though it mostly reports stuff on deep CAD technology and industry movements that are often above my head or outside my main interests. What keeps me reading is Ralph's stubborn integrity for objectivity in a heavily vendor-driven market, the sense of humor he imparts to a dry subject, and an overall feeling of logic and rational thought that is sorely missing in everyday journalism. Upfront is an essential resource for CAD professionals with a penchant for sober thinking and an aversion to horse manure.

3. This Modern World by Tom Tomorrow
http://dir.salon.com/topics/tom_tomorrow/index.html

It's okay to admit it: you like comics. Well, "This Modern World" is a comic strip, but it's not your grampa's Beetle Bailey. TMW is editorial cartooning at it's most acerbic level - and does a brilliant job of satirizing the inherent hypocrisy and illogic of modern geopolitics. Staunch conservatives will bristle at its edgy criticisms and even liberals may wince at the blunt stabs it regularly takes at our president and leadership. You may have seen this on salon.com or somewhere else, but if not, you should take a look, but be prepared to re-read strips a second or third time to fully absorb it's message as they don't have your normal kind of punchlines.

What does this have to do with product development? Well, this strip comes close: http://www.salon.com/comics/tomo/2002/09/23/tomo/index.html

4. AIR - Annals of Improbable Research
http://www.ignobel.com/

This "scientific" journal is best known for their "IgNobel Awards" that recognize research projects that sound preposterous, but demonstrate thought-provoking science. This year's awards include prizes for studies of bellybutton lint and how beer froth obeys mathematical principles. Of course, there are numerous examples in the magazine and the awards that show why the publication title contains the words "improbable research" such as with another winner's project, "The Effects of Pre-Existing Inappropriate Highlighting on Reading Comprehension." A couple more examples from the journal:

"Does It Rain More Often on the Weekends?"
http://www.improb.com/airchives/paperair/volume4/v4i2/rainmore.htm

"Apples and Oranges: A Comparison"
http://www.improb.com/airchives/paperair/volume1/v1i3/air-1-3-apples.html

5. Slashdot
http://slashdot.org

This news site seems to best suit anyone who has ever boasted "first post" on a message board. Self-labeled as "news for nerds," the articles posted here are chock full of high-octane geek community attitude focusing primarily on programming, hardware, security and gaming. All you need to know about the site is in its name. The founders came up with the name "slashdot" in an attempt to make a url that was unpronounceable. Try it. Say the url above out loud as if you were telling it to someone on the phone. If you find that funny, then this site is for you.

We share reader reactions to TCP articles on our website.
Please send any
feedback to gregg@roundtable.com


Product Development Metrics Handbook


article-two:
On the Web: Failure

In a bad economy, negativity sometimes becomes politically incorrect, even though we all know there is no better teacher than a bad experience -- a failure. But most people don't like to bring up failure, especially if it is their own. We believe that failure is as deserving of celebration as success, but it's a little harder to find. Here's what we were able to dig up:

Know a website we should review? Send the url to gregg@roundtable.com


R&D Metrics Indicator NewsletterR&D Metrics Indicator
A new, free, e-newsletter from Management Roundtable. Read the July 2002 Issue featuring articles on real-time NPD metrics, survey results on co-development practices and more. [
More Info]


article-three:
Top Ten Things Dumb Guys Think Six Sigma Means
...from the MRT satellite office in Boynton Beach, FL

10. That MIT frat suspended for giving alcohol to minors

9.

The brand of martial arts used in those Steven Seagal movies

8.

Code name for the Buffalo Bill's new west coast offense
7. That German shrink who hated his mother
6. The number of sigmas that separate you from Kevin Bacon
5. How you feel after being exposed to biological weapons
4. Coach of the Duke Blue Devils basketball team
3. The thing that goes between five and seven sigma
2. The number of sigmas you need for a "squorum"

...and the No. 1 thing dumb guys think six sigma means

1. A sex position from that Indian funny-book, the Comic Sutra

Send me your Top Ten List suggestions - gregg@roundtable.com


Interested in sponsoring this newsletter?
For a list of terms and rates, send an e-mail to
gregg@roundtable.com or click here.


article-four:
MRT NewsBriefs

  • ACHIEVING THE CODEV PROMISE -
    There are several new updates to report on CoDev 2003, the second joint program by MRT and the PDMA on co-developing products. Details are now available on industry case studies, keynote presentations, workshops, networking opportunities and more. Early-bird and group discounts are available. [
    More Info] [Download Brochure]
  • R&D METRICS INDICATOR NEWSLETTER -
    Articles appearing in the current issue of MRT's new free e-newsletter:
    • "Setting the Bar for Innovation Metrics" by Tony Davila
    • "Study Identifies Top Product Concept Selection Metrics"
    • "An Interview with National Semiconductor's John Cordes"
    • "Transgendered Fish and the Shrinking Frog"

    [More Info]

— * —

Upcoming MRT Events

     Metrics for Portfolio and Resource Management Outsourcing Design and ManufacturingCoDev 2003

   — * —

A D M I N I S T R I V I A

The Critical Path is a free monthly e-mail newsletter written by:

Gregg Tong
Management Roundtable, Inc.
92 Crescent Street, Waltham, MA 02453 USA
Tel: (781) 891-8080 Fax: (781) 398-1889
Gregg@roundtable.com

Please feel free to forward this publication to any friends or associates you feel could benefit from its message. We welcome any suggestions, stories or comments that will help us improve the value of this newsletter. Please contact me directly with your input.

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